Lexus’s Sustainability Statement

Lexus’s Sustainability Statement is an outline of the measures that have been taken to create a more sustainable manufacturing and distribution system. They also mention TSOP as quoted below:

Company engineers developed a plastic called TSOP that does not deteriorate. Used in the bumpers, interior panels, trim and parts of the dash and console, it can be recycled indefinitely rather than discarded as waste after a single use. It is such a significant breakthrough that the formula has been made available to every car manufacturer.

This sounds great except that, as far as I know, old cars aren’t disassembled before being crushed and placed in land fills (cash for clunkers).  Inherently this means that there is no real benefit to this plastic other than the fact that it will last far longer than it’s intended use (something almost all plastics do).

Until a car manufacturer accepts back old vehicles, such breakthroughs on recyclable materials are of no use.  I think that Toyota should create a program in which they test the feasibility of disassembling cars for reusable materials, similar to Apple’s policy outlined below:

Apple has expanded its successful recycling program, offering free computer take back and recycling with the purchase of a new Mac. US customers who buy a new Mac through the Apple Store or Apple’s retail stores will receive free shipping and environmentally friendly disposal of their old computer.

I think a program like this would really turn TSOP into a breakthrough in recycling – or upcycling – and more cars would end up being designed with their end life in mind. Hopefully this is what Lexus is planning, and their first step is to create recyclable components, however I have yet to find anything regarding recycling cars.

Optimal width test

The optimal width of paragraph text is supposed to be 50-75 characters.  According to Smashing Magazine’s typography study, 75-85 is more popular.  Lets see what my 3/4 of the way across spacing gives me.

We’ll start with forty:


fifty (optimal):








And hopefully using all numbers doesn’t throw anything off.

Theming WordPress

Comments on designing the theme, with ideas to be implemented in the future.

This is proving to be just as difficult as I had imagined.  I’m still having trouble with my sticky footer as well, but that should be working soon, I just must be missing something or have some kind of typo.  After removing one margin-top pixel from the “Jon R Wilson’s” and from the navigation is lines up perfectly with the rest of the site (photo, design…).  I’m still unsure of the design for the blog, whether or not 3/4 spacing is the way to go.  The content currently has the vertical border attached to the right side, but there aren’t enough posts to draw it down past the sidebar links.  Hopefully after I’ve made some post’s the content will be long enough and make it look correct. I also need to change the search button, probably to just text that will hover blue.  I’d also like to move the “Search for:” text to inside the white space, to clean it up a bit.

A discouraging realization is the fact that the formatting is completely ruined if any of the side bar links are clicked on, which means that I’m going to have to create more div’s in other .php files to set them in line.

I also think that I’m going to remove the “Pages” link from the sidebar, but keep the about page as a link from the footer, after I change “contact” from a mailto: link to “about.”  This is due to feedback I received from Garrett Helm, who along with many others doesn’t like “mailto:” links since on windows computers they tend to launch outlook, which isn’t useful for those with browser based email clients.